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You can view and manage your incoming leads in your LSAs dashboard. navigate to the “Leads” tab via the drop down in the top right corner. Alternatively, you can always manage your inbound leads via the Local Services Ads app on Android and iOS. managing your leads Remember that leads aren’t necessarily booked jobs! Be sure to follow up with your inbound leads. After selecting an individual lead, you can review the details of the lead, including the job type and location, as well as listen to the recording of the call.
After reviewing these leads, you have these three options to follow up with an interested lead Reply to the wedding photo editing service customer by sending your message as an email or text message to the customer. Call the customer based on the phone number they listed. Decline the job request. If you decline the request, it will be removed and the customer will be notified. You can send a response with more information about why the request was declined. Once declined, requests can be recovered if something changes. After reviewing your leads, you can also mark a lead as booked to track your upcoming jobs. Use this feature to schedule your upcoming jobs, send confirmation emails, and gather customer reviews.

Reporting on these booked deals will also help you determine your Local Services Ads’ overall ROI and profitability. . Manage your LSA budget From your business profile, you can adjust your Local Services Ads budget. You can manage how much you’d like to spend on your Local Services Ads by raising or lowering your average weekly budget. Like in Google Ads, Google may spend slightly less or more than your assigned weekly budget in any given week, but it will never exceed your monthly maximum budget. Given that you’re charged per lead—rather than click—with Google Local Services Ads, increasing or decreasing your budget will directly impact the number of leads you generate.
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