Im sure some of you who are in charge of web

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Marketing have heard the word " affiliate " somewhere. In fact, there are many companies that use affiliate marketing to monetize their own sites or have their own media separate from their own sites. The road to monetization through affiliate marketing is long and can take anywhere from several months to several years. As a result, there are many cases where people give up midway. Therefore, this time we will explain in order about affiliate marketing that companies do, from ``What is affiliate marketing?'' to effective ways to monetize it. What exactly is an affiliate? When we say affiliate marketing, we tend to think that it refers to a comprehensive system that generates revenue from advertising on the web, but that is actually not the case. There are three types of web advertising: Click advertising Performance-based advertising Fixed advertising To briefly explain each type of advertisement.

Click-based advertising refers to a system in which a reward is generated Phone Number List just when a user clicks on an advertisement on a website. Revenue is generated just when a user clicks on an ad, but since the unit fee is low, you will need hundreds of thousands of PVs for that media to reach a level where you can monetize it. Performance-based advertising (2) is a system in which results are generated when a user clicks on an ad on a website and purchases the product or service introduced at the linked destination. Even if the number of PVs is small, it is possible to monetize by creating the correct path to conversion (results), so many companies have adopted this method in their media.



This "performance-based advertising" is called affiliate advertising. 3. Fixed advertising is a system in which an advertising fee is generated by posting an advertisement on a website under conditions agreed upon by both the advertiser and the website owner. In order to make a profit, a very large number of PVs are required to grow the media to a level that is valued by other companies, and it is not a good idea from a cost-effective point of view to start from scratch with the aim of fixed-post advertising. there is no. In this article, we will mainly introduce 2 affiliate marketing (performance-based advertising) . How affiliate marketing works The following four parties are involved in the affiliate system.